My “boarding pass” for NASA’s Orion test flight

Marta boarding pass for NASA Orion Test Flight

NASA invited the public to submit their names to fly aboard the Orion test flight, scheduled for December 4, 2014. NASA added the names to a microchip that will fly on Orion’s 20,000 mile mission, and provided “boarding passes” as mementos.

Here is my Orion boarding pass!  I’m joining a NASA Social for #Orion at NASA Ames Research Center in Silicon Valley.

Marta boarding pass for NASA Orion Test Flight

Marta’s boarding pass for the NASA Orion Test Flight

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Posted in Marta Rauch

Posted my slides for QCon SF – Mobile Trends and Innovation

Looking forward to presenting at QCon SF on Mobile Trends and Innovation!

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Posted in APIs, Augmented Reality, Marta Rauch, mobile, presentations, Responsive design, REST APIs, wearable technology

Presenting on mobile trends and innovations at the QCon developer conference in SF

Looking forward to presenting on the future of mobile at the QCon developer conference in San Francisco.

Upgrade your insight on mobile trends and innovations

Understand key directions for the future of mobile, and see how developers are pushing the envelope to deliver innovative mobile experiences. Attend this session to learn about leading trends for mobile:

  • See promising use cases for wearable technology
  • Understand trends in augmented reality for mobile devices
  • Look at examples of big data and analytics use cases for mobile
  • Check out mobile interfaces to the Internet of Things (IoT)
  • Learn best practices for mobile content and user experience (UX)

QCon San Francisco

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Posted in Augmented Reality, content strategy, Internet of Things, mobile, presentations, UA, UX, wearable technology

Augmented Reality is the term of the week on The Language of Content Strategy

The Language of Content Strategy

Thanks to Scott Abel and Rahel Bailie for featuring my term, augmented reality, as the Term of the Week!

Learn more and get the book

 

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Posted in Augmented Reality, books, content strategy, Marta Rauch

Delighting Your Mobile Customers

Pleased to present on Delighting Your Mobile Customers with Content for Apps, Videos, and Social Networks at #LavaCon 2014.

Thanks to the audience in the room and remote attendees for the great participation and takeaways. Best wishes on your mobile projects!

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Posted in content strategy, gamification, Marta Rauch, mobile, Social Media, videos

Thanks to STC India for hosting my webinar on wearable technology and augmented reality

Thanks to STC India for hosting my webinar today on content strategy for wearable technology and augmented reality.

Great audience participation, and insightful questions and comments!

Webinar-20140731-624x338

Link to STC India’s webinar site:

http://www.stc-india.org/events/webinar-wearable-technology-and-augmented-reality-tools-for-your-content-strategy/

http://stcindiawebinarbymartarauch.doattend.com/

Posted in Augmented Reality, content strategy, Google Glass Project Glass, presentations, wearable technology

Selfie with Dr. Neil deGrasse Tyson at GSummit14

image

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Posted in gamification, Marta Rauch

Sign up for my STC webinar on Content Strategy for Augmented Reality and Wearable Tech!

Sign up for my STC webinar on Content Strategy for Augmented Reality and Wearable Tech!

http://bit.ly/1wuosK1

 

Posted in Augmented Reality, augmented reality, content strategy, Google Glass Project Glass, Marta Rauch, presentations, technical communication, UX

What I really learn at conferences: Who to follow

Marta Rauch:

Honored to be mentioned in the amazing Shawn Prenzlow’s blog!

Originally posted on The Reluctant Strategist:

Reposted from The Steyer Blog

Once I’ve attended a few conferences in a year, I’ve heard the basic trends and information Ineed to know. For the rest of the conference season, I find that the main value lies in connecting with people. Here are the questions I ask myself to figure out who to follow:
  • Who are the thought leaders?
  • Who is the best at correctly projecting trends?
  • Who reallyknows their stuff?
  • Who are futurists and who are practical tacticians?
  • Who provides the best info, day in and day out?

I can’t say that I have definitive answers to all of the above questions, but I’m well on my way to curating a treasured list. And that’s what I want to share with everyone today.

Truly kick-ass presenters

Nick Finck, @nickf & nickfinck.com
Irreverent and intelligent. A UX strategist, in the broadest sense of “UX.” Hands-down the best presenter…

View original 494 more words

Posted in Uncategorized

Register for my webinar on content strategy for augmented reality and wearable technology

Join me for my June 11 STC webinar on content strategy for augmented reality and wearable technology!

Register: http://bit.ly/1wuosK1

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Posted in augmented reality, Google Glass Project Glass, Marta Rauch, presentations, technical communication
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